FasciaClinics International — Japan Initiative
The Box
is Ready.
Japan Makes It
Extraordinary.
A complete fascia treatment system — proven in Sweden's most demanding market — ready to be enriched by Japanese culture, tradition, and precision.
Why Izumo
A City That
Understands Healing
Izumo is not a random location. It is one of Japan's most historically significant cities — home to Izumo Taisha, one of the oldest and most important Shinto shrines. It draws pilgrims, wellness seekers, and visitors looking for something beyond the ordinary.
The city already attracts people in search of meaning, rest, and restoration. FasciaClinics adds a modern, evidence-based dimension to that journey — physical relief, mobility, and function — delivered through a system that is already working at scale.
What We Bring
A Complete System.
Proven. Portable. Scalable.
The Atlasbalans Device
A patented fascia treatment technology — the only one of its kind. 1,200+ units sold globally. Clinically validated. Designed in Sweden, manufactured for precision.
The Treatment Protocol
A structured, repeatable program — pain relief, mobility, posture, performance. Delivered by certified therapists. 1,356 reviews. 81% five-star.
The Clinic in a Box
A 3×4 metre turnkey clinic — equipment, training, branding, customer journey. Can be installed in a hotel room, community centre, or sports facility within days.
What Japan Brings
The Soul
of the Experience
FasciaClinics brings the system. Japan brings everything that makes it unforgettable. The concept is designed to be open — a framework that absorbs local knowledge and becomes richer for it.
Thermal mineral waters that complement fascia treatment — heat, minerals, and stillness as preparation and recovery.
The Japanese concept of meaningful space and pause — built into the treatment journey as a design principle, not an afterthought.
Unconditional hospitality — the standard of care that elevates every touchpoint of the customer experience.
Nature, landscape, and the rhythm of seasons — Izumo's environment as an active part of the wellness offering.
The Izumo Experience
The Ideal Starting Point
Izumo is not a random location. It is home to Izumo Taisha — one of Japan's oldest Shinto shrines — and centuries of onsen tradition. The city already draws people in search of meaning, rest, and restoration. FasciaClinics adds a measurable, evidence-based dimension to that journey.
Traditional thermal bath prepares the body's fascia for optimal treatment response. Mineral-rich hot springs as the natural first step.
App-guided session with Swedish harmonic pulsation technology. Measurable effect on fascia function. No specialist expertise required.
Before/after comparison — guests see measurable wellness outcomes documented in their personal health journal. Concrete evidence of change.
Coaching, nutrition, meditation — a complete evidence-based wellness journey that guests take home via the app.
Key Differentiator
Fascia Age
Just as biological age can differ from chronological age, Fascia Age measures the functional state of the body's connective tissue. Through physical tests, biomarker data from Apple Watch, and therapist assessment, each guest receives a personal Fascia Age score. After treatment and lifestyle adjustments, measurable improvement is tracked over time — providing concrete before/after evidence. This is what makes the Izumo offering globally unique: wellness you can measure.
FASCIA CLINICS APP — FASCIA INDEX & FASCIA AGE SCREENS
Beyond Onsen
Four Concepts
Izumo's potential extends far beyond traditional onsen. By combining fascia science with nature, culture, and structured experience programmes, a comprehensive health tourism destination emerges — all connected and measured through the app.
温泉 Onsen Wellness
Traditional thermal bathing prepares the body's fascia for optimal treatment response. The combination of mineral-rich hot springs and Swedish fascia technology creates a globally unique wellness offering — no other destination in the world offers this.
Izumo Nature Therapy
Izumo's pristine coastline, ancient forests, and mountain trails offer a natural extension of the fascia wellness journey. Guided nature walks (shinrin-yoku) and coastal meditation sessions — all tracked via the app with biodata before/after comparison.
Experience Programmes
Multi-day wellness retreats combining fascia treatment, onsen, nature therapy, local cuisine, and cultural experiences. Guests follow a structured programme via the app — from morning meditation at Izumo Taisha to evening fascia recovery.
Active Longevity Trail
A curated walking route connecting Izumo's key wellness stations — shrine, onsen, fascia clinic, coastal path, forest trail. The app tracks heart rate and recovery at each station, building a complete wellness score. Izumo as a destination, not just a location.
Scale Potential
One Box.
Infinite Locations.
The Clinic in a Box is not a fixed location — it is a replicable unit. Once proven in Izumo, it can be deployed across Japan at any scale.
Izumo Showroom
One clinic — in Dormy Inn, the municipal centre, or a partner location. Prove the concept. Build the local story. Train the first therapists.
Shimane & Beyond
Expand to hotels, sports clubs, gyms, and wellness resorts across Shimane Prefecture and neighbouring regions. Each location is independent but connected to the same brand and protocol.
National Rollout
Japan has 25× the population of Sweden. If the model works in Izumo, it works in Osaka, Tokyo, Fukuoka, and Sapporo. The box travels. The brand scales.
The Box Adapts to Any Context
Relaxation, recovery, and restoration — for the general public.
Structured multi-session programs for lasting results.
Targeted treatment for chronic pain, frozen shoulder, mobility issues.
Prehab and rehab for athletes — elite clubs, sports academies.
The Longer Vision
Izumo as a
Global Knowledge Hub
Beyond the clinic, Izumo has the potential to become something larger — a centre where fascia research meets practice. We do not conduct the research ourselves, but we create the infrastructure for those who do.
Diyosa Sports Club (Shimane) is fully committed — coach Ueno-san and director Sakamoto-san are actively studying fascia. The club raises ¥50M/year and can approach sponsors to fund fascia training. The Nadeshiko women's team director wants to embrace the method.
The Izumo pilot study (23 football players, Shimane University) is already underway — building the evidence base that Japanese partners require before scaling.
Nakai-san — former Finance Ministry official, now a key local driver — wants concrete results within 3 years. He is practical, connected, and committed to making Izumo the first fascia hub in Japan.
International therapist certification programmes — Izumo as the Japanese training hub. Target: 400 certified therapists per year within two years of launch.
Uppsala University (Prof. Christoffer Rubin) and Swedish municipalities (Sollentuna, Umeå) are exploring Swedish-Japanese wellness collaboration — positioning Izumo in a broader academic and diplomatic context.
Swedish Fascia World Convention 2025
World-leading researchers gathered to explore fascia science and the living body
The Vision
2026 — 2036
A decade to build something that outlasts a trend. From a single clinic in Izumo to a network that redefines how Japan understands the body.
Form the LLC
Fascia Clinics Japan LLC incorporated. Legal prerequisite for all subsequent steps. Company structure established.
Izumo Trip
Identify partner hotel or clinic location. Meet key stakeholders. Identify 2 Japanese therapist candidates. Demonstrate treatment.
Clinic Setup
Swedish therapist travels on working visa. Hire and train 2 Japanese therapists. Install Clinic in a Box at partner location.
Congresses
World Health Expo (July) + Integrative Medicine Congress (December). Build brand, referrals, and demonstrate legitimacy to investors.
Pilot Launch
First 5-day "Structured Silence" retreat in Izumo. 30–40 guests. Proof of concept. Foundation for 2027 regional expansion.
2036 — The Izumo Vision
"A city that heals.
A method that travels.
A legacy that lasts."
Premium Positioning
High-End Wellness.
Priced Accordingly.
The Izumo offering is not budget wellness. It is a premium, measurable health experience positioned alongside the world's leading longevity destinations.
Standard Treatment
Single fascia treatment session with before/after Fascia Age measurement. Ideal for hotel guests and walk-ins.
Premium Programme
Multi-day programme: onsen, fascia treatment, nature therapy, biodata tracking, and personalised longevity coaching.
Longevity Retreat
Week-long immersive experience. Full Izumo Journey — comparable to luxury longevity retreats in Turkey (€30,000/week) and Switzerland at a fraction of the cost.
"If I said 4,000 kr to fix your shoulder, they don't come. If I said 25,000, they come. Everything must be high-end." — Hans Bohlin, Founder
Entry Paths
Three Ways to
Participate
We are not selling a finished product. We are inviting participation — a joint venture where each partner brings what they do best.
Investment Club Model
For high-net-worth individuals
A trust-based investment structure where members pool capital to acquire and renovate properties into wellness vacation homes. Owners use one month per year; the rest is leased with fascia wellness as the core offering. Government subsidies of ¥1.59M per relocated resident add to the financial model.
Tane-san (3rd gen. entrepreneur, trust fund manager) is actively exploring this model in Izumo.
Hotel & Hospitality Partnership
For hotel chains & operators
Install a Clinic in a Box within an existing hotel or ryokan. Minimal footprint (3×4m), no structural changes required. The hotel gains a unique wellness offering that differentiates it from every competitor. Revenue share model — the hotel provides the space, we provide the system.
Dormy Inn and regional ryokans are the primary targets for the first installation.
Sports & Performance Partnership
For sports clubs & federations
Fascia treatment as a competitive advantage for athletes. Prehab, rehab, and performance optimisation. The club provides access to athletes and facilities; we provide the technology, training, and measurement system.
Diyosa Sports Club is fully committed. Nadeshiko women's team and Japan Basketball Association are in active dialogue.
A Historical Parallel
Quality Control Was Ignored in America. Japan Made It a Revolution.
In the 1950s, American industry dismissed quality control as unnecessary overhead. Japan embraced it — and Toyota, Sony, and Honda became global leaders. America eventually learned from Japan. The same pattern is emerging with fascia: dismissed by conventional medicine, embraced by forward-thinking practitioners. Japan has the culture, the precision, and the willingness to lead this shift.
Happening Now
Partnerships
Already in Motion
Japan is not a plan on paper. As of March 2026, Atsuo Shiga has already secured key relationships and commitments. The game has started.
Master Franchisee
Atleta
Japan’s leading sports performance company. \u00a5150M annual revenue, 15,000 members across multiple sports facilities. Atleta’s president has verbally committed to invest and become the master franchisee — they franchise, FasciaClinics provides the system.
Government Channel
Nakai-san
Former Diet member with direct seniority over Japan’s current Finance Minister. Enthusiastic about fascia treatment. Bringing in the former Deputy Minister of Health and Welfare by fall 2026 to align FasciaClinics with Japan’s \u00a513 trillion healthcare budget.
Women’s empowerment is national policy. Finance Minister is a proponent. Nakai-san connects FasciaClinics to that agenda.
Government Budget
\u00a513 Trillion
Japan’s annual healthcare budget. Local governments apply for government funds to set up rehabilitation clinics — then install Treatment in a Box. FasciaClinics provides the system, Japan provides the funding.
September 2026 Pilot
\u201cStructured Silence\u201d
in Izumo
The first complete proof-of-concept retreat. Five days in Izumo combining fascia treatments, Shinto culture, onsen recovery, and breathwork. A small, high-quality cohort of 30–40 guests — journalists, investors, and corporate wellness buyers.
5-Day Programme
Check-in, local tea, welcome dinner with Shimane cuisine, onsen.
Fascia lecture, Treatment Session 1, guided nature walk or Izumo Taisha tour, breathwork.
Treatment Session 2, movement session, cultural activity, culinary experience.
Treatment Session 3, free time at onsen, group sharing session.
Final Q&A, personalised home care plan, supplements included.
Joint Venture
We Invite
Participation
We are not selling a finished product. We are building a joint venture — a structure where each partner contributes what they do best, and the value is shared.
What We Bring
What We Need
Concrete Next Steps
Location hunting trip to Izumo. Meet Nakai-san, visit potential sites, finalise pilot location.
Establish KK (Japanese company). Regulatory preparation. First therapist training begins.
First Clinic in a Box opens in Izumo. Pilot data collection starts. Marketing launch.
"We bring the system.
You bring the soul.
Together, we build something
neither of us could build alone."
— Axel Bohlin & Hans Bohlin, FasciaClinics International
Start the Conversation